Thursday, 20 October 2011

LIIAR Analysis of a Front Cover













Language: This magazine shows a lot of conventions of a typical magazine. It has a masthead a main image and main features; it also has a date and price which gives the image a more professional feel, professional of a typical magazine. The writing in the magazine is sans serif without flicks at the end of the letters; this gives the font a bolder centre stage. The cover lines are positioned in the left third which is also typical of a magazine as the magazines left third is always showing on the magazine stand so that you can see the sorts of stories featured in the magazine. The magazine also has a skyline which often attracts people to one important feature, this magazine is a sports magazine and the skyline relates to a global sports event so has relevance to the magazine specific. The magazines image is of an American football player, on a sports magazine this is relevant, it attracts the reader straight away and is recognisable as a sports magazine. The magazine also uses a flash which is sometimes used to attract the reader to a promotion or offer, this one advertises another story in the magazine.
Ideology: The magazine is a sports magazine and the image represents this, the American footballer shows that the magazine is from American as American football originates from America. Also the footballer is an American footballer called ‘Peyton Manning’ who was successful this could suggest that the magazine is also successful and that it’s of good quality with the use of a quality player. There is also a picture of a Chicago bull’s player this could suggest that the magazine is connected to big sports teams and could promote the team; this could mean that the magazine has a lot of professional links. Having the barcode also gives the magazine a professional feel.
Institution: This is a college magazine (college sports) the people in charge of the magazine’s production process. This gives the magazines more of a personal connection to the college; the students will feel like the magazine is more genuine if the college has been in charge of the production process, they’ll feel the features in it are correct in terms of information. If the college have been in charge of the production process there won’t be need for many edits as the college will be able to use the correct information without outside companies getting the information for the features wrong.
Audience: The magazine is for sports students or students from a college who are interested in sports. The magazine’s features are sports stories of sports stars so this magazine is aimed at people who are interested in what’s happening in the sports media and what’s happening on the college campus to do with sports. This is different from a college magazine because a college magazine mainly aims at everything happening on campus not just the sports aspect so this college magazine may be from a college which focuses just on sports (a sports college).
Representation: This magazine is aimed at sports college students, it’s represented with a sports star this could mean that the sports college expects there students to be of a high standard.

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